Beyond Design Horizons: Traversing UI/UX- Feelpixel Designathon at SRM Institute of Science and Technology (2023)

Feelpixel at SRM
In 2023, Nitin Panwar led an engaging full-day UI/UX Designathon at SRM Institute of Science and Technology, organized by Aaruush in collaboration with Feelpixel.

Titled “Beyond Design Horizons: Traversing UI/UX,” the event brought together 55 teams and 150+ participants, creating a high-energy environment focused on creativity, problem-solving, and future-forward design thinking.

What Made This Designathon Unique?

Unlike traditional workshops, this was a hands-on, challenge-driven experience where students didn’t just learn design they practiced it under real constraints.

The Core Challenge

Participants were tasked with:

  • Designing a futuristic application
  • Imagining evolving user behaviors and scenarios
  • Exploring emerging technologies and possibilities
  • Creating innovative, user-centric solutions

This pushed students to think beyond current trends and design for the future.

A Platform for Creativity & Innovation

The Designathon saw an overwhelming response, with:

  • 55 competing teams
  • 150+ aspiring designers and innovators

Students collaborated, brainstormed, and rapidly prototyped ideas—mirroring real-world product design environments.

What stood out was:

  • Bold thinking and unconventional ideas
  • Strong storytelling and concept building
  • A deep focus on user experience

Recognizing Talent & Rewarding Excellence

To celebrate outstanding work:

  • Top 3 teams were awarded cash prizes
  • 3 winning participants were offered internship opportunities at Feelpixel

This initiative not only rewarded creativity but also created real career opportunities, reinforcing Feelpixel’s commitment to nurturing emerging talent.

Bridging Learning with Real Opportunities

Beyond the competition, the Designathon served as a talent discovery platform.

Feelpixel identified individuals who demonstrated:

  • Strong design thinking
  • Problem-solving capabilities
  • A user-first mindset

These students were given the opportunity to work with Feelpixel, gaining exposure to real-world design challenges and industry practices.

Collaboration That Made It Possible

The success of the event was driven by the collaboration between:

  • Aaruush
  • SRM Institute of Science and Technology
  • Feelpixel Design Private Limited

This partnership created a platform where education met industry, enabling meaningful learning experiences for students.

Why Initiatives Like This Matter

In today’s design landscape, it’s not enough to learn tools—designers need to:

  • Think strategically
  • Solve real problems
  • Adapt to evolving technology

Events like this Designathon:

  • Encourage innovation at the grassroots level
  • Prepare students for product-driven roles
  • Build confidence through hands-on experience

FAQs

1. What was the Feelpixel Designathon at SRM Institute of Science and Technology about?

The Designathon was a full-day, hands-on UI/UX event where students worked in teams to solve a futuristic app design challenge, focusing on innovation, user experience, and emerging technologies.

2. Who conducted the workshop and Designathon?

The session was led by Nitin Panwar, along with the Feelpixel team, bringing real-world product and UX expertise to the event.

3. Who organized the event?

The Designathon was organized by Aaruush in collaboration with Feelpixel at SRM Institute of Science and Technology.

4. How many students participated in the Designathon?

The event saw participation from 150+ students across 55 teams, making it a highly competitive and engaging experience.

5. What kind of challenge was given to participants?

Students were asked to design a futuristic digital product (app) by:

  • Imagining future user scenarios
  • Exploring new technologies
  • Creating innovative and user-centric solutions
6. Were there any rewards for the winners?

Yes, the top 3 teams received cash rewards, recognizing their creativity, execution, and problem-solving abilities.

7. Did Feelpixel offer any internships through this event?

Yes, 3 winning participants were offered internship opportunities at Feelpixel, giving them a chance to work on real-world design projects.

8. What skills did participants gain from the Designathon?

Participants developed:

  • Practical UI/UX design skills
  • Design thinking and problem-solving abilities
  • Experience in team collaboration and rapid ideation
  • Exposure to industry-level design challenges
9. Why are Designathons important for students?

Designathons provide:

  • Real-world exposure beyond classroom learning
  • Opportunities to build portfolios
  • A platform to network with industry experts
  • Hands-on experience in solving real design problems
10. How does Feelpixel support emerging design talent?

Feelpixel actively engages with students through:

  • Workshops and Designathons
  • Internship opportunities
  • Mentorship and industry exposure

This helps nurture future-ready designers and bridge the gap between academia and industry.

Ready to Build the Future of Digital Experiences?

The Feelpixel Designathon at SRM Institute of Science and Technology was more than just an event, it was a celebration of creativity, ambition, and the future of design.

With enthusiastic participation, groundbreaking ideas, and tangible opportunities for students, the initiative stands as a testament to Feelpixel’s vision of empowering the next generation of designers.

Inspired by how Feelpixel is shaping the next generation of designers and creating conversion-focused digital products? Let’s collaborate to bring the same strategic UX thinking and innovation to your business.

Whether you’re looking to revamp your platform, improve conversions, or design future-ready experiences—our team is here to help.

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